ScreenOnDemand UK Ltd

We bring impact
to every screen.

High-impact advertising across every device: 360° advertising through the DXP, ScreenOnDemand's proprietary Demand Experience Platform that connects data, creative and media distribution.

Smartphone Web DOOH Connected TV
Positioning

Impact, not just impressions.

Impact takes more than reach: four things we build every campaign on.

01

Cross-device reach

Smartphone, web, DOOH and Connected TV in one campaign, steered from a single hand.

02

Precise targeting

Data-driven delivery, accurate to the moment.

03

Innovative ad formats

Formats that turn the whole screen into a stage.

04

Speed

From idea to live in just a few days.

What we don't sell
  • Reach
  • CPM
  • Standard banners
What we do sell
  • Attention
  • Impact
  • Brand presence and creative solutions
Product world

Four routes to maximum visibility.

Mobile & Web

Right where the attention is.

Mobile skin ads as the flagship, high-impact display and vertical video in the open web. Plus special formats like Multiscreen Skin, Infinity Ad or Anamorphic 3D Ads.

DOOH

The city as a stage. Data-driven delivery.

Digital out-of-home with targeting by place, time and context. Combined with mobile: retargeting and campaign extension.

Connected TV · Premium Screen

The big screen. Plug & play.

Premium Connected TV as ready-made packages, the ScreenOnDemand data layer on top, cross-device extension to mobile, web and DOOH. With impact you can measure.

Multiscreen

One story. Every screen.

All channels in one strategy: one screen opens the story, the others finish it. Maximum visibility and recall.

Predictive Intent Targeting

We know the moment before it arrives.

From movement, weather, socio-demographic, retail and intent signals, the DXP recognises who is about to enter the market and delivers exactly at the moment of purchase readiness.

01

Read the signals

Movement, weather, socio-demographic, retail and intent signals. Plus the geo stack: live geofencing, geo-history targeting, near-field tracking.

02

Predict the intent

From those signals the DXP recognises who is about to enter the market.

03

Deliver in the moment

The message appears exactly at the moment of purchase readiness, on the screen that matters right now.

Here's how that looks in practice
Ice cream only in good weather: delivered against tomorrow's heatwave.
Regional campaigns with local relevance, from the neighbourhood to the whole region.
Drive-to-store: the message arrives when someone is in range and ready to buy.
Reporting

Impact. In a single number.

0–100
Impact Score

The DXP's cross-device impact metric: normalised to 0–100, optimised live every hour.

Impressions and CPM only tell half of a campaign's story. The Impact Score measures the rest: impact condensed into one number, measured across four dimensions.

Attention

Is the ad noticed?

Brand Impact

Does the brand stick?

Behavioral Impact

Does the campaign change behaviour?

Cost-per-impact

What does real impact cost?

Technology

The ScreenOnDemand DXP.

The DXP — our Demand Experience Platform — steers every screen: Connected TV, desktop, smartphone and DOOH, intelligently and across devices.

approx. 24.5 MX-ID · cross-device IDs

The cross-device identity graph behind every campaign: deterministic and probabilistic, GDPR-compliant and consent-based. The central technical proof point across all products.

DXP instead of DSP

Deliberately built as a Demand Experience Platform rather than a classic DSP: booking, steering and optimisation of the entire campaign in one experience.

X-Screen Access

Steer every screen through the DXP: mobile, web, DOOH and Connected TV.

Performance Engine

Automatic, cross-device optimisation of the running campaign.

Creative Studio

Responsive, interactive, impressive: ad formats with voice command, 3D and AR, among others.

Insight Studio

Analytics and attention measurement with the Attention Score, primarily in agency sales.

Geo-targeting stack

Live geofencing, geo-history targeting and near-field tracking for campaigns with local precision.

Creative Studio

Our ad formats.

Ad formats that turn the whole screen into a stage: tailor-made by our creative team, individually for every brand.

  • Multiscreen Skin
  • Multiscreen Scroller
  • Ambient Video Ads
  • Anamorphic 3D Ads
  • Infinity Ad
  • Gluey Ad
See all ad formats live
About us

Media and tech enthusiasts with one goal.

The team behind ScreenOnDemand connects data, creative and media distribution, tailored individually to every brand. Creative and media work in the same team here, on the same campaign. One DXP, one point of contact, maximum impact across every screen.

Contact

Let's bring your brand to every screen.

Address
ScreenOnDemand UK Ltd
66 Paul Street
London EC2A 4NE